The $750 million platform that allows you to make your own Facebook around a particular topic/interest will no longer be free in 90 days. The difference between the paid and free services comes with the control of ad content displayed, bandwidth, and non-Ning URLs. The new Ning generation will also come with new special features, a mobile experience, and API. Users can choose to upgrade to the premium or just get off. Along with this move comes a 40% cut in staffing, from 167 people to 98.
What does this say about the hype of social networking - is it at its peak? I wonder how this move will affect the business, but I'm sure CEO Marc Andreeseen, founder of Netscape knows what's he's doing.
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