Customizing Just About Anything

More than changing your Gmail background according to your mood or adding widgets to your blog, have you noticed you can even customize the physical objects you use in real life? Companies are leveraging the low costs needed for an e-business start up, and reallocating it into another resource or value. The internet has definitely transformed the buyer's power in the market, now even controlling what their purchase will consist of. A few common items that have been heard of are the customizable M&M that can display any message you want, but the next step for a company was to make your own candy bar of chocolate type, nuts, fruits, confections all for less than $20. Build-your-own-dress-shirt, with thread, fit, style, collar type, fabric, lining to your liking makes shopping even easier (and was co-founded by a 19-year-old.) Customizable athletic shoes, handbags, and jewelry have been heard of, but jerky and dog food are new.